Realty Coaching International

Out of the Box Postcard Marketing

I love postcards because :

1. They are an inexpensive yet effective way to market your business.
2. The design is simple with an attention grabbing headline
3. Your name, photo, and contact information are easily identifiable
4. The message is direct,  specific, and brief
5. You can follow up with direct contact or a phone call

This is a card that is more traditional..the purpose is to showcase that you are in the business of getting homes sold

 

Kourosh, CEO,Creative Caricatures   (www.creativecaricatures.com) can work out a magical postcard campaign for you.  This postcard tells me that Cindy is warm, professional, fun , and actively selling houses.  Cindy's website is http://www.cindysoldit.com amd she will take good care of any clients relocating to Statesboro, GA, Brooklet, GA or Georgia Southern University.

Design your campaign for 2008. If possible, mail a postcard to your sphere of influence every 21 days. The results will absolutely amaze you! Happy Selling!

How Colors Affect Your Marketing

Found this great article that I thought may be of interest for those of you who have not yet decided upon what colors you will utilize in your branding and marketing efforts.

How Colors Affect Your Marketing
©2001 Jay Conrad Levinson and Mitch Meyerson

Red evokes aggressiveness, passion, strength, vitality. In business, it is great for accents and boldness, stimulates appetites, is associated with debt.

Pink evokes femininity, innocence, softness, health. In business, be sure you're aware of its feminine implications and associations.

Orange evokes fun, cheeriness, warm exuberance. In business, it's great to highlight information in graphs and on charts evokes positivity, sunshine and cowardice. In business, it appeals to intellectuals and is excellent for accenting things. Too much is unnerving.

Green evokes tranquillity, health, freshness. In business, its deep tones convey status and wealth; its pale tones are soothing.

Blue evokes authority, dignity, security, faithfulness. In business, it implies fiscal responsibility and security. Plus it is universally popular.

Purple evokes sophistication, spirituality, costliness, royalty and mystery. In business, it's right for upscale and artistic audiences.

Brown evokes utility, earthiness, woodsiness and subtle richness. In business, it signifies less important items in documents.

White evokes purity, truthfulness, being contemporary and refined. In business, it enlivens dark colors and can be refreshing or sterile.

Gray evokes somberness, authority, practicality and a corporate mentality. In business, it is always right for conservative audiences.

Black evokes seriousness, distinctiveness, boldness and being classic. In business, it creates drama and is often a fine background color.

©2001 Jay Conrad Levinson and Mitch Meyerson
www.gmarketingcoach.com